I’ve worked in the financial services business for my entire career, during which I’ve received two patents and brought product innovations to market. Over the past two decades, most of my focus has been on retirement, first products and then planning. With this product background and with the virtual elimination of the pension, I strongly believe you should start the retirement planning process knowing how much income (and liquid savings) your retirement savings can produce.
Once you understand how much income you can generate in retirement, you are ready to make the decisions that will flow from that knowledge, such as whether to downsize, how much you can spend on the grandkids, and how long that vacation can last. At the same time, you can get a good handle on meeting long-term care and large health-related expenses.

I have put together a list of suggestions, modestly labeled The Golden Rules of Retirement Planning. They will help individuals who are nearing or in retirement to build a plan that is not otherwise available in the market. And, in the process deliver plans that increase income and liquid savings while reducing risk.
The Golden Rules of Retirement Planning
- Create a Retirement Plan Based on Three Financial Objectives. Build your retirement plan based on the three L’s — Lifetime income, Liquid Savings, and Legacy — while factoring in a fourth: Lowering Risk and Taxes.
- Use All Primary Asset Classes in Designing Your Plan. Consider not only investments, but also lifetime annuities and mortgages. Evaluate other asset classes only after your retirement plan meets your financial objectives.
- Set Up Your Plan So That It Pays You. Avoid a retirement plan that requires a major share of your income from the withdrawal of funds and liquidation of investments. Look for a plan where most of your income is deposited in your bank account each month.
- Avoid Plans Whenever Possible based on Probabilities. Your plan should deliver lifetime income and liquid savings in most markets, for as long as you (and your spouse) live, and regardless of what inflation does.
- Refine the Plan to Meet Your Personal Situation — Don’t accept rules of thumb. Refine your plan at the start and at least annually thereafter.
Different from Other Rules
You can search for retirement rules from other sources, and you will find they often address planning shortfalls with suggestions like “live below your means” and “possibly diversify.” Those are not helpful, particularly if you don’t know what income and other savings your plan can produce.
In a recent article, Warren Buffet’s advice regarding investing was, “Invest Only in What You Understand.” I agree that understanding is absolutely critical, but the consumer is at the mercy of the investment advisor or the media in being exposed to other asset classes. We’re trying to change that.
Most importantly, there is usually no mention of most retirees’ biggest asset: their home. Taking advantage of all assets is the key to avoiding most people’s greatest fear after leaving the workforce: Running out of money.
Why Consider the Golden Rules
I developed the Golden Rules out of my analytical background as an investment advisor and actuary, my executive experience in financial services, and as a member of the baby boom generation. During my career, I was able to bring novel products to the market for each life stage: Prime Plan variable life insurance policy, Accumulator variable annuity with Living Benefit Guarantee, Income Manager payout annuity and Retirement Management Account for IRA distribution.
Now, with my team at Go2Income, we have built software that can analyze the literally billions of planning possibilities to develop personalized plans that are easy to understand and implement.
By following the Golden Rules, your plan can produce a 50% to 75% increase in income vs. the 4% rule of thumb, as well as a 250% increase in liquid savings late-in-retirement. These are based on our baseline assumptions, but will withstand adverse changes in these assumptions.
Get Your Plan
With a visit to Go2Income you will see how the Golden Rules are put to use in building your plan. Create your own retirement plan today, and then refine it with the help of a Go2Income advisor.